Mallory Knox have released the music video for their new single ‘Giving It Up.’

The track is the first single taken from their forthcoming third album ‘Wired’, due for release on March 10th via RCA.

Speaking of their new video, singer Mikey Chapman said: “The video focuses on the addiction to technology, the fact it brings people much closer together and yet so much further away at the same time. Self-worth at an all time low in the real world and happiness faked to the max in our new digital one. The way we seek solutions for our deeper problems with shallow, short term remedies that never fill the void.”

The album release comes ahead of the band’s recently announced headline 2017 UK tour which launches from Bristol’s O2 Academy on March 20th.

You can watch the video for ‘Giving It Up’ below: